Music composed by Sergio Torres-Letelier and produced by Isaku Kageyama is on the Kuma Outdoor Website!
At Audio Music Productions, we always think of how our music is going to benefit the client. In this particular case, the client was looking for a unique sound you won’t hear anywhere else. This gives the brand a distinct sound, adding to brand recognition and differentiation.
In creating the music for this brand, we focused on three things:
- Convey the excitement of the brand
- Capture the vast, pristine feeling of the natural outdoors
- Create a tight sync between the music and logo animation
In the music, you hear tribal drums that set the scene and create a mood of excitement and anticipation. You also hear a synth pad that conveys the clarity of being in the outdoors.
For this particular project, we knew the music would be used in upcoming videos as well. That’s why we created several loops that would work both as single pieces of music, as well as layered pieces of music.
This gives the client the option of using each loop both individually – or in several different combinations, if variety was needed.
We’re always coming up with innovative and creative ways to make our music work for you.
Do you need music? Contact us for a free consultation.